This roadmap reflects two priorities for Agrimetrics. The first is our overriding objective to become a 'one-stop-marketplace' for food and farming data. This means meeting the requirements not just of agribusiness, but also Finance, Retailers, Logistics, and others. It means providing features for data providers, as well as data consumers. It also means pre-linking this data: creating data supply chains that run alongside real-world systems.
During 2020, we aim to facilitate a growth in the use of predictive analytics, enabled by pre-processed linked data. In the first instance, this will be through support of specific use cases, such as the predictive harvest model developed alongside Barfoots
Secondly, this roadmap reflects our emphasis on sustainability. This is driven by an emerging commercial need. The move to ELMs, the focus on carbon farming and natural capital, changing consumer habits, and the shift towards ethical investing mean commercial-success and corporate-responsibility are increasingly tied. However, it is also a moral decision; all organisations have a responsibility to do what they can to preserve Earth's life support systems.